About NU Rally | Luxury Supercar Rallies & Driving Experiences

NU Rally is a luxury driving experience curated for supercar owners who expect more than just a rally. We design elevated multi-day journeys that blend performance-focused routes, premium hospitality, cinematic environments, and a community of passionate drivers. Every rally is intentionally crafted — from the roads we select to the venues we partner with — ensuring a seamless experience that feels curated, exclusive, and unforgettable.

Our experiences are built on three pillars:

Precision.
Every detail of an NU Rally event is meticulously planned — from scenic desert routes and mountain passes to gourmet meals, entertainment, and premium accommodations. Nothing is random, and nothing is left to chance.

Community.
NU Rally brings together a private network of supercar enthusiasts who value authenticity, elevated experiences, and lifelong memories. The relationships formed on our rallies extend far beyond the weekend.

Hospitality.
Our team delivers a concierge-level standard of service, allowing drivers to simply show up, enjoy the drive, and immerse themselves in the journey ahead. From coordinated rollouts to private chef dinners and festival-style productions, we create moments that stay with you.

NU Rally is more than a drive — it’s a lifestyle.
A place where unforgettable roads meet luxury, where supercar owners become friends, and where every event feels like a movie. With signature experiences such as OutRun, Carchella, Flacht Out, Running of the Bull, and multi-day destination rallies, NU Rally continues to raise the standard for what a driving experience can be.

If you’re looking for a rally that blends performance, luxury, community, and world-class hospitality, NU Rally is where your next unforgettable journey begins.