About NU Rally | Luxury Supercar Rallies & Driving Experiences
About NU Rally
NU Rally is a luxury automotive rally brand specializing in curated driving experiences for exotic, supercar, and performance-focused enthusiasts. We design invite-only rallies that blend iconic roads, elevated hospitality, and a refined driving lifestyle.
A Luxury Car Rally Brand Built for Drivers
At NU Rally, every route is intentional—from scenic mountain passes to desert highways and coastal drives. Our events are built around the drive itself, paired with premium hotels, curated dining, and exclusive social experiences.
What Makes NU Rally Different
Curated Routes & Iconic Destinations
Each NU Rally features hand-selected roads known for elevation changes, sweeping turns, and unforgettable scenery—routes chosen to be driven, not just photographed.
Limited AttendeesÂ
Our rallies are limited in capacity to maintain a high standard of vehicles, people, and experience.
Elevated Hospitality & Lifestyle
From luxury resorts and private dinners to entertainment and lifestyle moments, NU Rally blends driving with high-touch hospitality.
Our Mission
To create the most refined and immersive luxury car rallies in North America—where driving, design, and lifestyle intersect.
Who NU Rally Is For
NU Rally is designed for:
• Exotic and supercar owners
• Performance enthusiasts
• Drivers who value curated, premium experiences
• Individuals seeking community through driving
Apply / Get Updates
Ready to join an upcoming rally? Apply or request an invite to receive dates, routes, and availability.
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Frequently Asked Questions
Order
You simply pick the rally you want to join, we have several during the year. You can check our upcoming rallies from here.
Some events are Porsche-specific, while others welcome exotic and supercar owners.
Routes rotate across premium destinations in the U.S., designed for scenic, engaging driving.